b'RANKIN:IN YOUR FACESynonymous with creating iconic images, Rankin donated his time to making a front cover with a difference.We wanted to create an outstanding image for the front cover of this book, an image that captured the essence of the Knickers ModelsOwncampaign.So,weaimedhigh,andapproached world-renowned photographer Rankin and held our breath. The response came back that he would be happy to be involved, a heart-stopping moment that took this book to a very special place.Rankinwassoinspiredbythecampaignthatheagreedto photograph Caroline for the front cover of her book, saying When I heard about Carolines campaign to raise funds for Cancer Research UK in memory of her mother, it really struck a chord with me - which is why I wanted to get involved and photograph her. I hope by adding my support, Carolines story will continue to raise awareness and vital funds to beat cancer sooner.Rankinmadehisnameinpublishing,foundingtheseminal monthly magazine Dazed & Confused with Jefferson Hack in 1992. It provided a platform for innovation for emerging stylists, designers, photographersandwriters.Themagazinewentontoforgea distinctive mark in the arts and publishing spheres, and developed a cult status forming and moulding trends, and bringing some of the brightest lights in fashion to the foreground.Rankin has created landmark editorial and advertising campaigns. His body of work features some of the most celebrated publications, biggest brands and pioneering charities, including Nike, Swatch, Dove, Pantene, Diageo and Womens Aid. He has shot covers for Elle, German Vogue, Harpers Bazaar, Esquire, GQ, Rolling Stone and Wonderland. His work has always endeavoured to question social norms and ideas of beauty and, in late 2000, Rankin published the heteroclite quarterly Rank, an experimental anti-fashion magazinefilms, blogs, updates, and previewsmarked Rankins return to celebrating the unconventional. the fashion world with an understanding that the future is not only In 2001, Jefferson and Rankin launched AnOther Magazine, withprinted but digital too.a focus on fashion, originality, and distinction. In response to theRankin has always dedicated time to charity projects, working expanding menswear market, in 2005 AnOther Man was introduced,with the British Skin Foundation, Womens Aid, End of the Line, combining intelligent editorial with groundbreaking design and style.Oxfam and Sightsavers, to name a few. His input to the project In November 2011, Rankin returned to magazine publishing with ahas been invaluable and is a remarkable example of his generosity, fresh offeringThe Hunger. A biannual fashion, culture and lifestylespirit and kindness. Caroline added, to be photographed by and magazine, The Hunger and its associated Hunger TV websiteawith Rankin was an incredible moment, I continue to pinch myself.video-based digital platform featuring in-depth interviews, fashion Page 140'